AGENCY: BBH LONDON
LEAD DESIGNER / BRAND IDENTITY / CAMPAIGN
DAXXIFY
Daxxify by Revance is a next-generation neuromodulation product developed to deliver longer-lasting aesthetic and therapeutic results.
As Lead Designer, I worked closely with the BBH Health creative team to build the brand from the ground up, directing the design of the logo and the comprehensive visual identity. The resulting system is precise and refined, translating complex science into a clear, confident brand language.
The logo is rooted in the golden ratio, embodying balance, control, and natural harmony. By merging scientific credibility with high-end elegance, the visual system positions Daxxify as a future-facing brand—innovative, trustworthy, and distinct.
PROJECT CREDITS:
AGENCY: BBH LONDON; CREATIVE DIRECTOR: PAUL FOSTER; AGGIE BIL, BRADLEY GODOLPHIN; HEAD OF HEALTH: NATALIE ENNIKS; STRATEGY DIRECTOR: FRANKIE EVERSON
DELIVERABLES:
Logo and visual identity system.
Complete brand guidelines
Key visuals for print, digital, and motion assets.
Website template created in Framer.
Support for launch assets, including web, video, and internal communications.
Complete brand guidelines
Key visuals for print, digital, and motion assets.
Website template created in Framer.
Support for launch assets, including web, video, and internal communications.
